Sugar Bowl

NewOrleans.com Allstate Sugar Bowl Tailgate Town

Fans attending the College Football Playoff Quarterfinal at the Allstate Sugar Bowl on Wednesday, January 1, 2025, are invited to converge on Champions Square at the Caesars Superdome to enjoy the NewOrleans.com Allstate Sugar Bowl Tailgate Town hosted by New Orleans & Company, the official pre-game party. Gates open at 4 p.m. for Tailgate Town while the Allstate Sugar Bowl is scheduled to kick off at 7:45 p.m.

NOTE: Fans must have a Sugar Bowl game ticket to access Tailgate Town.

Tailgate Town, which is open from 4-7 p.m., will feature food, interactive games, and lots of entertainment. The band and cheerleaders from each school will perform.

Fans attending NewOrleans.com Tailgate Town can enter to win a trip back to New Orleans to experience French Quarter Festival in April 2025. The prize includes a three-night hotel stay for two at the Omni Royal Orleans, breakfast at Brennan’s, dinner for two at Mamou, VIP access to French Quarter Festival, and $800 in spending money. Some restrictions apply. For details, see official rules when you sign up on site at Tailgate Town or online at www.neworleans.com/fqf25/rules.