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More Allstate Sugar Bowl Events Highlight March

Monday, March 6, 2017

The Allstate Sugar Bowl will sponsor four of its 50-plus annual events in March. Sugar Bowl events support over 25,000 young athletes in the state on a yearly basis. The March events include a pair of Louisiana High School Athletic Association (LHSAA) Championships, the Allstate Sugar Bowl Track & Field Classic and the Manning Award ceremony. Through all of the Sugar Bowl's activities, it has injected over $2.5 billion into the local and regional economies in the past decade.

The Allstate Sugar Bowl/LHSAA Championships for boys' basketball (March 7-11, Lake Charles, La.) and powerlifting (March 17-18, Monroe, La.) will follow up the Allstate Sugar Bowl/LHSAA Girls' Basketball Championships, which began in February before culminating this past weekend. The Allstate Sugar Bowl has sponsored the LHSAA since 2014 and has had the opportunity to recognize 284 team champions from 115 different schools.

The Allstate Sugar Bowl Track & Field Classic will be held March 24-25 at City Park's Tad Gormley Stadium. The event is recognized as one of the top high school track and field classics in the Southeast region. Since 1993, this event has been the largest high school track and field invitational in Louisiana, featuring over 100 boys' and girls' teams and 2,000 entrants from Louisiana and surrounding states. Admission is $5 per day while children 12 and under may enter free of charge.

The final Sugar Bowl event of the month will be the private ceremony honoring Clemson University quarterback Deshaun Watson, the 2016 Manning Award winner, on March 30. The Manning Award, which recognizes the top collegiate quarterback in the nation each year, was created by the Allstate Sugar Bowl prior to the 2004 season in honor of the college football accomplishments of Archie, Peyton and Eli Manning.

The Allstate Sugar Bowl has established itself as one of the premier college football bowl games, having hosted 27 national champions, 92 Hall of Fame players, 48 Hall of Fame coaches and 17 Heisman Trophy winners in its 83-year history. The 84th Allstate Sugar Bowl Football Classic, which will double as a College Football Playoff Semifinal, will be played on January 1, 2018. In addition to football, the Sugar Bowl Committee annually invests over $1.6 million into the community through the hosting and sponsorship of sporting events, awards and clinics. Through these efforts, the organization supports and honors over 25,000 student-athletes each year, while injecting over $2.5 billion into the local economy in the last decade.



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