Allstate Sugar Bowl Supports High School Football

NEW ORLEANS (August 26, 2021) – The Allstate Sugar Bowl will once again have a strong presence in the world of high school football this fall. The Sugar Bowl will sponsor multiple high school highlight/update shows; it will give recognition to top high school quarterbacks with its Manning Award Futures program; and it will cap the season off in the spring by recognizing the top high school football scholar-athletes from the region – including the awarding of $60,000 in scholarships.

“The Sugar Bowl Committee has long been committed to the support of prep sports, and that’s particularly been the case with high school football,” said Jeff Hundley, chief executive officer of the Allstate Sugar Bowl. “This year we’re again excited to sponsor multiple programs offering fans a chance to keep up with their favorite high school football teams.  This includes unique recognition opportunities, including significant scholarship money to deserving student-athletes in the area.”

The Bowl sponsors multiple high school football highlight/recap shows including WWL Radio’s Allstate Sugar Bowl Prep Football Roundup (Fridays, 7-10:30 p.m. from September 3-December 3), Ken Trahan’s Original Prep Football Report (Fridays, 6 pm-midnight, 106.1 FM, starts September 3), and the Allstate Sugar Bowl Friday Night Football highlight show (Fridays at 11 p.m. on Nola 38 and at midnight on WGNO-TV). It also sponsors the Saturday morning “Three Tailgaters” radio show (10 a.m.-Noon) with Ken Trahan, Archie Manning and Ed Daniels, also on 106.1 FM.

WWL’s prep football show includes a special Sugar Bowl segment each week featuring a guest joining host Brad Luminais to talk about Sugar Bowl memories – some of last year’s highlights included Ole Miss legend Archie Manning; LSU national champion Justin Vincent; Florida Heisman Trophy winner Danny Wuerffel; ESPN personality and former Georgia star David Pollack; and Barry Krauss, the Alabama star that made a goal-line tackle to preserve the Crimson Tide’s 1979 national championship victory over Penn State – considered by many to be the greatest play in Sugar Bowl history.

As the sponsor of the Manning Award, an honor that’s in its 18th year recognizing the top collegiate quarterback in the country, the Sugar Bowl added its Manning Award Futures program for the 2020 season. That program will continue in 2021 as the Bowl will recognize four New Orleans area high school quarterbacks as “Manning Award Futures” with fans having the opportunity to go to Twitter (@SugarBowlNola) to vote for their favorite performance of the week.

Since 2000, the Sugar Bowl has sponsored the New Orleans Chapter of the National Football Foundation and College Football Hall of Fame. Included in the Bowl’s sponsorship of the chapter is the administration of an annual awards banquet held each spring to honor deserving high school football scholar athletes from the metropolitan area. Since 2000, the Sugar Bowl has recognized over 500 student-athletes while distributing over $500,000 in scholarship money. Coaches and administrators are encouraged to contact the Sugar Bowl for more information on nominating deserving young athletes.

In addition, the Sugar Bowl has sponsored the Greater New Orleans Sports Awards Committee since 1970. That group has selected a Greater New Orleans Amateur Athlete of the Month since 1957 – in the last 20 years, nearly 50 different high school football players have been honored.

The Allstate Sugar Bowl has established itself as one of the premier college football bowl games, having hosted 28 national champions, 99 Hall of Fame players, 51 Hall of Fame coaches and 19 Heisman Trophy winners in its 87-year history. The 88th Allstate Sugar Bowl Football Classic, which will feature top teams from the Big 12 and the SEC, is scheduled to be played on January 1, 2022. In addition to football, the Sugar Bowl Committee annually invests over $1 million into the community through the hosting and sponsorship of sporting events, awards, scholarships and clinics. Through these efforts, the organization supports and honors thousands of student-athletes each year, while injecting over $2.7 billion into the local economy in the last decade.